Winter is back. Sunshine, snowfall, powder snow, and perfectly groomed slopes made guests’ hearts beat—just like the line-up featuring international top DJs, local heroes, and numerous live acts. A vibrant atmosphere shaped the entire program; from the very first days to the closing, one thing remained constant: great vibes and the unique “White Pearl Spirit.”
Four experiences that inspire. The perfect harmony of the four experiences—music, sun skiing, balance & recovery, and culinary delights—was once again a complete success in 2026. This unique combination of activity, party and lifestyle makes the White Pearl Mountain Days presented by Visa an event that attracts guests from all over Europe, thanks to its great attention to detail.
A brilliant mix & international highlights. International top acts and emerging artists created unforgettable moments across numerous locations. Highlights included Wade, whose energetic tech-house style regularly appears in charts worldwide, as well as Disco Dom, who brought international festival vibes to the Alps. Slashy Disco also impressed as a local hero with maximum danceability and energy.
Innovation meets lifestyle. In 2026, new formats once again added special highlights and further developed the event: the VISA White Pearl Lounge, the Organics White Pearl Garden, and the Defender White Pearl Night were extremely well received by guests and enriched the experience with new, high-quality facets. They underline the ambition to continuously evolve the White Pearl Mountain Days presented by Visa and set new impulses.
In harmony with yourself. A permanent highlight of the event remains the popular Balance & Recovery program by Merkur Versicherung. More than 50 sessions focused on movement, regeneration, and inner balance provided the perfect complement to music and skiing, contributing significantly to the holistic experience.
To be continued. The perfect mix of alpine lifestyle, beach club vibes, and mindful enjoyment continues to grow the White Pearl Mountain Days community year after year. Once you’ve experienced it, you’ll want to come back—and you can already look forward to the next edition in 2027, from March 19 to 28.
More information: www.wpmdays.at
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QUOTES
Georg Hartberger (IXXALP, mastermind behind WPMDays)
“The White Pearl Mountain Days were once again defined by positive energy this year. New formats such as the Visa Lounge, the Organics Garden, and the Defender Night expanded the proven concept with additional highlights. This mix of innovation, lifestyle, and quality is what drives us—and it makes us even happier when our guests experience that same energy.”
Wolfgang Breitfuß (Managing Director Saalbach Hinterglemm)
“The White Pearl Mountain Days are the highlight of the season finale in the Skicircus. Since some of the lifts start as early as 8 a.m., you can truly enjoy the perfectly groomed slopes in the morning and then relax at the event locations afterward. The combination of diverse culinary offerings, musical entertainment, and sun skiing perfectly reflects the spirit of the Home of Lässig.”
Stefanie Ahammer (Country Manager Visa Austria)
“The White Pearl Mountain Days were once again a great success this year. For Visa, the event provides the ideal setting to showcase simple, fast, and secure payments to cardholders, while also strengthening relationships with our customers and partners in one of Austria’s most beautiful winter sports regions.”